GROWTH ROOTED IN COMMUNITY | 2024

AGF OUTREACH
TOOLKIT

Dear Warrior Friends and Family,

This is an all-hands-on-deck call out to the Warrior Nation as we kick off our Annual Giving Fund Campaign, Growth Rooted In Community! The campaign spans from November 15 thru December 31st.

Giving Tuesday lands on the first Tuesday after Thanksgiving and plays a cricitcal role in the AGF campaign. This is a single day of focused fundraising that relies on collective effort and support. Please read on to see how you can help support and spread the word about our efforts.

Funds raised through these efforts will support the continuation of the Warrior Mission. Our campaign goal is $150,000.

LET US BE YOUR GUIDE

We need all hands on deck. If you have contributed already, we thank you. We are very grateful. If you have not, we ask that you dig deep and give what you can. Whether or not youā€™ve given, we ask that you consider spreading the word to your network, however you see fit. We have crafted several ways to participate in the campaign. In this guide, youā€™ll find:

  • Details of our matching opportunities
  • Ways to share the Annual Giving Fund to your networks
  • An email/letter template outlining all pertinent AGF details

Letā€™s get in there and get after it!

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DIRECT DONATION PAGE

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AGF INFO PAGE

NO MATCH? NO PROBLEM!

We are fortunate to have some awesome partners and new opportunities to DOUBLE or even TRIPLE all donations during this Giving Season:

Employer Matching Programs | We encourage everyone to check whether their employer has a matching program. Donors can use the Double the Donation search bar on this page to see if their company has a matching program.Ā  Does your employer not offer matching? See this article to get tips on how to start a matching program at your workplace.

Matching Gift and Volunteer Grant information provided by
Powered by Double the Donation

WAYS TO GET INVOLVED

If you are a Facebook user,Ā  you can either share the fundraiser from the OK FB page or set up your own Facebook Fundraiser for OK and share with friends:Ā Ā 

  1. Click Fundraisers in the left menu of your News Feed.
  2. Click ā€œSelect Nonprofit.ā€
  3. Search and select Opportunity Knocks.
  4. Fill in the fundraiser details and select a cover photo (CLICK HERE for the Campaignā€™s KEY IMAGE).Ā Ā 
  5. Click Create.
  6. Share it!

If you are an Instagram user, add a Donate Sticker to an Instagram Story

  1. In Instagram, open the camera by tapping on the plus on your page or your profile picture.
  2. Then, take or upload a photo that best highlights the Warrior cause.
  3. Tap the sticker icon.
  4. Select the donation sticker from the tray.Ā 
  5. Search for and select Opportunity Knocks (@okwarriors).Ā 
  6. Customize your fundraiser using Storiesā€™ creative tools.Ā 
  7. Tap ā€œSend toā€. Then tap ā€œShareā€ next to ā€œYour Storyā€.Ā 
  8. You can add multiple images or videos to build your fundraising story. See below for specially designed Instagram Story photos.

If you are not on Facebook, reach out to family and friends through email and ask for their support. A personal note of support goes a long way with your posse to raise the OK banner. Feel free to add use the email template on the next page and/or add your own personal message.

[EMAIL / LETTER TEMPLATE]:

Dear Friends,

Each year in November, we kick off our Annual Giving Fund. This yearā€™s campaign is about roots, growth and community. Weā€™re sharing stories in the mission through the metaphors of the farm, not just because we have to relocate the Knockout Farm this year, but because the actions of plowing fields, cultivating, sowing seeds, nurturing crops, and harvesting represent the works in progress throughout the Warrior Mission.

This year the Annual Giving Fund has become more important than ever. We DO NOT have a usual benefactor to provide the traditional match component in this campaign. We hope that does not diminish your support, as that absence creates an even greater opportunity for support. We ask you to go deep on your giving not to meet a match, but to help us meet our organizational and programmatic goals.

Our mission for this yearā€™s campaign is to raise $150,000 between now and December 31st.

Weā€™re calling out to our community to help us hit the mark and we believe with the individuals and foundations that have come around this mission that we can do it! We ask you to read on in this thread and to look out for more of the stories we tell through this campaign. As you do, we also ask you to consider supporting this important campaign so that we can sustain our growth and sew new seeds in this mission.

Illinois is historically at the bottom of the list in terms of providing support for individuals with disabilities. The state maintains an enormous waiting list for those who need financial assistance to access continued living, vocational and social skills. Community support organizations like Opportunity Knocks fill this vital gap and ensure that individuals with disabilities can have a supportive presence in their home community. Please consider donating to propel the mission forward by clicking HERE.

Thank you for your consideration. #GrowthRootedInCommunity

1. If you are a Snapchat user, you can add a link to your story to share OK’s giving page:

a) In Snapchat, either take a photo or pull one from your Memories.

i. If using an image from your Memories, you can click on the desired photo and then choose the pencil icon in the bottom left corner.

ii. The portrait Instagram Story photos on this page can also be used on a Snapchat story!Ā 

b) Once you have your photo chosen, tap the paperclip button, and insert the following link: https://opportunityknocksnow.kindful.com/?campaign=1338242

c) Then add whatever stickers or drawings you would like.

d) Then press ā€œsend toā€ to post your story!

Whether you are a social media user or not, we canā€™t reach our goal without your support! Thank you for your generosity.

SHAREABLE PHOTOS/GRAPHICS

If youā€™re looking for photos to share, either as an email attachment or to post on your Instagram story, feel free to use the photos below! The Campaign Cover Photo, Logo, Social Media Photos, & Instagram/Snapchat/Facebook Story Photos. Directions: You can right-click and “Save Image As” to download the image onto a desktop, and press and hold to save to your photo gallery if on mobile